CHI 2011 workshop, Vancouver, Canada, May 7, 2011

Timo Ojala, Vassilis Kostakos and Hannu Kukka

It’s a Jungle Out There: Fantasy and Reality of Evaluating Public Displays “in the Wild”

We present a summary of our experiences with a longitudinal deployment of interactive public displays in a city center. We argue that such deployments offer external validity and highlight a number of issues overlooked by lab studies. We also point out that these benefits come with substantial cost and difficulties. VIEW FULL PAPER